AGP Executive Report
Last update: 33 minutes agoAgency Growth: Publicis Groupe reported 5% third-quarter revenue growth, citing a record run of new-business wins. AI & Publisher Rights: The SPUR coalition has doubled its membership, with 40 media groups joining efforts to track AI use of journalism and negotiate compensation; Latin American media associations have also signed on. Brazilian TV: Globo is pitching its “Super Drama” concept at Mipcom, showcasing Brazilian telenovelas as export-ready content. Sports Media: CONMEBOL added Globo and Paramount+ as Libertadores rights partners in Brazil. Market Outlook: Latin America’s media and entertainment market is forecast to reach $62 billion in 2026. Culture-Led Marketing: A Black woman-led agency brought Wray & Nephew to Miami Carnival with a campaign centered on culture.
Note: AI summary from news headlines; neutral sources weighted more to help reduce bias in the result. Feedback is welcome. Please let us know if you have any comments or suggestions about the AGP Executive Report.